There was a great post this last week in the Indianapolis Business Journal's blog on Indianapolis being a leading Internet marketing software city. Chris Baggott of Compendium Blogware was interviewed on his thoughts regarding the market.
Here is an excerpt:
I am very proud of the SaaS market we have created in this city. We have the infrastructure, knowledge-base and, maybe most importantly, the community and culture where software licensing companies are encouraged to grow. Although I would like to see the city lend further support to this growing industry, the community to support entreprenuership, innovation and private equity investments in these businesses.
In addition to the companies cited by Chris, we have high-growth Indiana technology companies like Iasta and Vontoo and emerging SaaS companies such as Koi Systems, CareerScribe and P2P Solutions in Indianapolis.
As a final note, I am proud of the reference in the post to LightsOut Intelligence - a web intelligence SaaS business currently officed at the Alerding Castor business incubator.
Here is an excerpt:
Chris Baggott, who runs one of the companies developing the software, Compendium Blogware, says Indianapolis actually has emerged as a center of the budding industry.
Consider that the city also hosts ExactTarget and Aprimo, both of which have filed intentions to go public. There’s also 5 Buckets, Lights Out Intelligence and Market Path. Broaden the definition slightly, and there’s WebLink International, eTapestry and the well-established Interactive Intelligence.
All told, the micro cluster has more than 1,000 employees.
“Quietly we have become the Internet marketing software capital of the world,” Baggott says.
Consider that the city also hosts ExactTarget and Aprimo, both of which have filed intentions to go public. There’s also 5 Buckets, Lights Out Intelligence and Market Path. Broaden the definition slightly, and there’s WebLink International, eTapestry and the well-established Interactive Intelligence.
All told, the micro cluster has more than 1,000 employees.
“Quietly we have become the Internet marketing software capital of the world,” Baggott says.
I am very proud of the SaaS market we have created in this city. We have the infrastructure, knowledge-base and, maybe most importantly, the community and culture where software licensing companies are encouraged to grow. Although I would like to see the city lend further support to this growing industry, the community to support entreprenuership, innovation and private equity investments in these businesses.
In addition to the companies cited by Chris, we have high-growth Indiana technology companies like Iasta and Vontoo and emerging SaaS companies such as Koi Systems, CareerScribe and P2P Solutions in Indianapolis.
As a final note, I am proud of the reference in the post to LightsOut Intelligence - a web intelligence SaaS business currently officed at the Alerding Castor business incubator.
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Alerding Castor is an Indianapolis law firm focusing on business law, information technology law (including SaaS law and legal technology consulting), private equity consulting, and business litigation.
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