I'm Bill Boncosky and I joined Alerding Castor Hewitt, LLP January 1st. I'm thrilled to be here and excited to work with a group of talented and driven attorneys who are passionate about their clients and their clients' businesses.
I spent the last 6+ years as the General Counsel at ExactTarget, an Indianapolis-based email service provider (ESP) delivering its software product as a subscription-based service via a software as a service (SaaS) model. At ExactTarget, I became personally familiar with and convinced of the power of the SaaS as both a method of delivering software to clients and a business model.
As the GC, I gained first-hand knowledge of legal issues specific to the SaaS model including SaaS litigation, licensing, intellectual property rights, limiting risk via a sound customer subscription agreement, appropriate insurance coverage, and a host of other issues. I am very excited to be able to share this knowledge with other SaaS companies and provide SaaS legal consulting with my colleagues here at Alerding Castor Hewitt.
I spent the last 6+ years as the General Counsel at ExactTarget, an Indianapolis-based email service provider (ESP) delivering its software product as a subscription-based service via a software as a service (SaaS) model. At ExactTarget, I became personally familiar with and convinced of the power of the SaaS as both a method of delivering software to clients and a business model.
As the GC, I gained first-hand knowledge of legal issues specific to the SaaS model including SaaS litigation, licensing, intellectual property rights, limiting risk via a sound customer subscription agreement, appropriate insurance coverage, and a host of other issues. I am very excited to be able to share this knowledge with other SaaS companies and provide SaaS legal consulting with my colleagues here at Alerding Castor Hewitt.



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